That’s the gist of it anyway. Now that EA’s Sports Active has online features the Active Network feels threatened and wants ‘Active’ removed.
The sports company say ‘Active’ is theirs when ”providing information regarding the scheduling of participatory sports and recreational activities and sporting events; sports training services, namely, providing personal training schedules and programs.”
The company has used the term ‘Active’ since 1999, but only has a trademark dating back since the middle of 2008. They say their online website, Active.com, offers many if not all the functions of EA Sports Active 2.0 - which is the source of contention.
The suit acknowledges EA has released two games previously with the Active term, but that they did nothing to complain then. It’s only now that online features have come into it that they see EA as a direct competitor. They seek damages of $75k and lawyer fees.
EA Sports Active 2.0 is due this fall for PS3, Wii, iPhone and iPod touch.
Source: GameSpot
