However securing a broadcast of current TV programming is much more expensive, Microsoft learned. Instead they’re refocusing to improve delivery of content through Xbox Live.
They will be passing on having their own cable package for now and will be helping existing groups like AT&T or Comcast use the Xbox 360 as a cable box alternative - it’s much cheaper.
Media companies are hopeful Microsoft will return in the future to re-explore the possibilities. ”It doesn’t mean they won’t be back in another iteration. We’ll have to wait and see,” said a senior media executive, reports Reuters.
Netflix is the hot streaming TV and film service right now with over 23 million users in the US, and it’s just recently debuted in the UK and Ireland. Are you a subscriber to a streaming content provider, video gamer?
