This has given PlayStation a ”tremendous catalog” with a line-up ”second to none”. Their philosophy has ”always been about our third-party partners” and strengthening them.
Being able to deliver these experiences across ”so many devices and even potentially across third-party devices” gives Sony an ”incredible competitive advantage,” he boasted.
”The PlayStation philosophy has always been about our third-party partners and our ability as a games industry to raise all boats together as partners,” said Jack Buser on a panel at CES 2012.
”We’re not like some other game platforms that say ‘Hey! Put your game out here on the App Store and maybe you’ll be one of these 10 featured apps if we feel like it right now, and then the rest of you guys can all go out of business.’”
“Or some other platform owners who are saying, ‘Look, we’re gonna make all the great games and if you guys can maybe make a great game on our platform, good luck but we’re not going to help you much.’ Or some other guys who say ‘Hey, we hand-picked you and we’re gonna shove a bunch of money in your pocket and the rest of you guys can all dial the 800 number and try to dial through to the front desk.’”
“We’re all about our partners, our publishing partners, we always have been. If you talk to any game publisher out there, and you mention the word PlayStation, they are going to be very, very loyal to our brand.”
It’s too bad that all this heavy investment isn’t returning much of an overall profit for the PlayStation business right now, but Sony have proven before that sticking it out for the long haul is what they do best.
Are the best first-party offerings on PlayStation, video gamer?
