Ubisoft announced last night that The Division has become the company’s fastest selling title in its first 24 hours of release.
It also reached records for total digital full game sales in a single day across all platforms, which includes PC, Xbox One and PlayStation 4. Ubisoft are keen to point out that this means the company now has three of the top four most “successful game brand launches” in the history of the games industry.
“We’re extremely happy with The Division’s record-breaking launch,” said David Polfeldt, Managing Director, Ubisoft’s Massive studio. “The Division really represents Ubisoft at its best, with the Massive team and all the teams at our associate studios working at maximum capacity in highly-productive collaboration to deliver an incredibly innovative and entertaining new game.”
“The launch of The Division is a tremendous achievement for Ubisoft, and demonstrates our unrivalled capacity to create fantastic new game brands and transform them into entertainment blockbusters,” said Yves Guillemot, Co-Founder and CEO, Ubisoft. “This is a momentous day for Ubisoft, but more importantly it marks the start of millions of players’ enduring engagement in The Division’s game world, which we are confident they will love.”
We’re currently working on our review for The Division, so check back soon to see what we make of it.